REC · Service 06
Social media content and campaign production in Kigali
Platform-ready video, social content, visual campaigns, content calendars and coordinated asset packages.
Based in Kigali, Rwanda, working across Africa.

In short
TrueStory Africa produces social media content and digital campaigns in Kigali, Rwanda: content for Instagram, LinkedIn, Facebook and X, reels and short videos, awareness and public health campaigns, and content calendars for NGOs, UN agencies and organisations in Rwanda and East Africa. Everything is made from real photos and film, never stock images. We also produce documentation and content for social and behaviour change communication (SBCC) campaigns, such as the Hafiyawe positive parenting campaign with MIGEPROF, RBA and UNICEF in Musanze.
Clients often ask us for
Social media management and content creation, reels and short videos for Instagram, LinkedIn, Facebook and TikTok, awareness and influencer campaigns, content calendars, campaign hashtags and monthly reporting, made by content creators who also film and photograph your work.
In the field
From our recent work




01 · Who it is for
Built for the people who commission it
- Public awareness campaigns
- International days and launches
- Organisations growing their channels
- Brands with a social mission
02 · What clients can expect
What every client gets
- Clear briefing
- Professional field conduct
- Respect for consent and context
- One consistent look
- Organised file delivery
- Every caption and fact checked
- Files ready to publish
- Subtitles and social formats on request
Google reviews
Rated 5.0 by our clients on Google
Verbatim reviews from our Google Business Profile.
Read all reviews on GoogleLet’s plan something similar
Share your dates, location and goals. We will reply within a few hours and send a clear written quote within two working days.
- 01Your brief
- 02A short call
- 03Written quote
No work starts until you approve the quote.
Or email hello@truestoryafrica.com · +250 780 355 911
Trusted by UNICEF, WHO, UNESCO, UNAIDS, ILO, JICA and Rwanda’s Ministry of Health
03 · The TrueStory process
From first conversation to final delivery
- 01
Discover
We study the brief: the audience, the message and where the content will be used.
- 02
Connect
We meet partners and communities and secure consent before we film.
- 03
Create
We photograph, film, interview and write on location.
- 04
Refine
We edit, grade colour, mix sound, write captions and check facts.
- 05
Deliver
Named, organised files delivered on the agreed date, ready for reports, websites and media.
04 · Selected work
See it in practice
- Days that put children first
- Hafiyawe Positive Parenting Campaign
- Case study: Africa HealthTech Summit, Kigali
Related services
05 · Questions
Questions people ask
Do you publish on our behalf?
We prepare everything so it is ready to publish. Your team keeps full control of its accounts.
Can you work with our brand rules?
Yes. We follow your visual identity and your safeguarding rules.
Do you use stock or AI images?
No. We only use our own photos and film, taken with consent.
Which platforms do you create content for?
Instagram, LinkedIn, Facebook, X and YouTube, with the right format and length for each.
Can you make reels and short videos?
Yes. Short vertical videos and reels made from our own footage, with subtitles so they work without sound.
Can you run an awareness campaign?
Yes. We plan the messages, produce the content and prepare a posting calendar for campaigns on health, education, child protection and more.
Can you produce content every month?
Yes. A monthly or quarterly retainer gives you a steady flow of photos, videos and posts from one team.
Which languages can the content be in?
English, French and Kinyarwanda, with subtitles in the language your audience uses.
How much does a campaign cost?
It depends on the scope, the number of days and the locations. Send a short brief and you will receive a clear written quote within two working days. No work starts before you approve it.
How do we start a campaign?
Send a brief through the website, WhatsApp or email. We reply within a few hours, agree the goals on a short call, then send the scope, timeline and price in writing.
Another question? Ask us on WhatsApp
Work with us
Ways to work with us
- 01
Fixed-scope projects
A film, photo story, report or campaign with a defined brief, timeline and deliverables.
- 02
Monthly or quarterly retainers
A dedicated storytelling partner for ongoing content, visibility and social media.
- 03
Framework agreements
Call-off support for organisations with recurring documentation needs.
- 04
Event & campaign packages
Conferences, launches and campaigns covered from start to finish, with edited photos shared live, session by session.
- 05
Local production support
Research, locations, crews and logistics for international agencies filming in Rwanda.