Terms & conditions

Introduction

Welcome to the TrueStory Africa website. By accessing or using this website, you agree to comply with these Terms & Conditions.

If you do not agree with any part of these terms, please do not use this website.

Website use

Users agree to use this website lawfully and respectfully.

Users may not:

• Copy website content without permission
• Attempt unauthorised access to systems
• Upload harmful or malicious files
• Use website content for illegal purposes
• Misrepresent TrueStory Africa or its work

Intellectual property

All content on this website, including:

• Photography
• Videos
• Documentaries
• Graphics
• Branding materials
• Written content
• Logos
• Designs
• Creative concepts

remains the intellectual property of TrueStory Africa unless otherwise stated.

No content may be reproduced, distributed or commercially used without written permission.

Service information

Information on this website is provided for general informational purposes.

TrueStory Africa reserves the right to:

• Update services
• Modify pricing
• Change project timelines
• Adjust website content
• Remove or update materials

without prior notice.

Limitation of liability

TrueStory Africa is not liable for:

• Website interruptions
• Technical errors
• Third-party platform issues
• Temporary unavailability
• Loss caused by unauthorised access
• External links or third-party content

External links

This website may contain links to third-party platforms.

TrueStory Africa is not responsible for external websites, services or privacy practices.

Governing law

These Terms & Conditions shall be governed by the laws of the Republic of Rwanda.

Contact

Overview

This website may use cookies and similar technologies to improve website performance and user experience.

What are cookies?

Cookies are small files stored on a user’s device when they visit a website.

Types of cookies we may use

• Essential cookies
• Security cookies
• Analytics cookies
• Performance cookies
• Preference cookies

Purpose of cookies

Cookies may help:

• Improve website functionality
• Understand website traffic
• Save user preferences
• Improve security
• Support analytics

Third-party cookies

Some embedded services such as:

• YouTube
• Vimeo
• Instagram
• LinkedIn
• Google services

may place cookies according to their own privacy policies.

Managing cookies

Users may disable cookies through browser settings.

Some website features may not function properly if cookies are disabled.

Commitment

TrueStory Africa is committed to protecting children and vulnerable individuals during all productions, storytelling activities and communication projects.

Safeguarding principles

TrueStory Africa commits to:

• Respecting the dignity of children
• Prioritising safety and wellbeing
• Protecting identities where necessary
• Avoiding exploitative storytelling
• Ensuring informed consent
• Using ethical production practices

Consent requirements

Projects involving children may require:

• Parent or guardian consent
• Institutional approval
• School authorisation where applicable
• Child-friendly communication approaches

Content restrictions

TrueStory Africa will not knowingly produce or publish content that:

• Exploits children
• Misrepresents vulnerable individuals
• Endangers participants
• Violates dignity or privacy
• Promotes abuse or discrimination

Identity protection

Where necessary, identities may be protected through:

• Limited identifying information
• Controlled publication
• Restricted access
• Image or name protection

Reporting concerns

Any safeguarding concerns may be reported to: hello@truestoryafrica.com

Participant consent

I voluntarily agree to participate in photography, video, documentary or storytelling content produced by TrueStory Africa.

I understand that:

• My image, voice or statements may appear in public materials
• Content may be published online, on social media, websites or promotional platforms
• Content may be used for communication, awareness, educational or promotional purposes

I confirm that:

• Participation is voluntary
• I may ask questions before participating
• I understand the purpose of the production

Scope of work

TrueStory Africa agrees to provide creative and communication services as agreed with the client.

Services may include:

• Photography
• Videography
• Documentary production
• Editing
• Branding
• Communication consultancy
• Content production

Project timelines

Project timelines will be agreed before production begins.

Delays caused by:

• Weather
• Travel restrictions
• Client approvals
• Technical issues
• Force majeure events

may affect delivery schedules.

Payment terms

Clients agree to the payment terms stated in quotations or invoices.

Payments may include:

• Deposits
• Milestone payments
• Final delivery payments

Late payments may affect project timelines.

Revisions

Reasonable revisions may be included depending on project agreements.

Additional revisions beyond the agreed scope may incur extra charges.

Ownership & licensing

Unless otherwise agreed in writing:

• TrueStory Africa retains ownership of raw production files
• Final deliverables may be licensed to clients for agreed usage
• Portfolio usage rights may apply

Cancellation

Project cancellations after production begins may result in partial charges based on completed work.

Ownership

All original materials produced by TrueStory Africa remain protected by copyright laws.

Licensing

Clients may receive usage rights according to project agreements.

Licensing may include:

• Internal use
• Social media use
• Commercial use
• Broadcast use
• Campaign use

Restrictions

Content may not be:

• Resold
• Redistributed
• Edited beyond agreed permissions
• Used unlawfully

without written approval.

Portfolio rights

TrueStory Africa may showcase completed work for:

• Portfolio purposes
• Website display
• Award submissions
• Social media promotion

unless restricted by written agreement.

Ethical storytelling

TrueStory Africa is committed to truthful, respectful and responsible storytelling.

Editorial principles

We commit to:

• Accuracy
• Respect
• Human dignity
• Cultural sensitivity
• Informed consent
• Child protection
• Honest representation

Documentary integrity

TrueStory Africa does not intentionally manipulate documentary situations in ways that misrepresent reality.

Respect for communities

Communities and participants should be represented fairly and respectfully.

AI-assisted workflows

AI tools may support workflows but will not be used to misrepresent:

• Real people
• Documentary situations
• Factual events
• Communities

Human editorial oversight remains part of production processes.

TrueStory Africa is committed to improving accessibility and digital inclusion.

We continue to work towards making our website and digital platforms more accessible to all users.

Users experiencing accessibility difficulties may contact: hello@truestoryafrica.com

Deposits

Deposits may be non-refundable once project preparation or production begins.

Cancellation by client

Cancellation charges may apply depending on:

• Production stage
• Reserved dates
• Travel costs
• Equipment bookings
• Completed work

Cancellation by TrueStory Africa

If TrueStory Africa cannot complete a project due to unforeseen circumstances, reasonable efforts will be made to:

• Reschedule
• Provide alternative arrangements
• Discuss fair solutions

Users engaging with TrueStory Africa’s social media channels should:

• Remain respectful
• Avoid hate speech
• Avoid harassment
• Avoid spam
• Avoid false or harmful information

TrueStory Africa reserves the right to remove comments or block users engaging in abusive conduct.

TrueStory Africa respects confidential information shared by clients, partners and collaborators.

Confidential materials may include:

• Internal documents
• Unreleased campaigns
• Production concepts
• Financial information
• Sensitive project details

Confidential information will not be shared without authorisation unless legally required.

Logo usage

The TrueStory Africa logo should:

• Maintain correct proportions
• Maintain approved colours
• Not be stretched or distorted
• Maintain spacing around the logo

Brand colours

Primary colours:

• Black
• Gold
• Red (accent only)
• White

Typography

Primary font:

• Montserrat (headings)

Secondary font:

• Inter (text)

Brand tone

The brand tone should feel:

• Human
• Authentic
• Documentary-driven
• Professional
• Cinematic
• Clean and modern

Slogan

Real stories. Clear impact.

Production safety

TrueStory Africa prioritises safety during field productions and assignments.

Safety measures

Production teams may assess:

• Travel safety
• Crowd safety
• Weather conditions
• Equipment handling
• Local permissions
• Emergency access

Drone usage

Drone operations must comply with applicable aviation and local regulations.

Field conduct

Production teams should:

• Respect local communities
• Respect institutional rules
• Avoid unsafe production practices
• Prioritise participant safety

Unless otherwise agreed in writing, TrueStory Africa may display completed work for:

• Website portfolio
• Social media
• Showreels
• Award submissions
• Professional presentations

Clients requesting confidentiality restrictions should communicate them before project completion.

TrueStory Africa values authentic storytelling.

AI-assisted tools may support:

• Editing workflows
• Caption generation
• Workflow organisation
• Production support

AI will not intentionally be used to:

• Fabricate documentary events
• Misrepresent people
• Create deceptive journalism
• Falsify testimonies

Human editorial review applies to all final outputs.

The TrueStory Africa media kit may include:

• Company overview
• Founder profile
• Service list
• Brand guidelines
• Portfolio highlights
• Client list where approved
• Contact information
• Logo files
• Press-ready materials